The new Davis Cup format
Tennis is no stranger to introducing new formats and new competitions. Some of them have become big successes and have attracted new fans in new markets, while others have disappeared with financial problems. The...
Where the worlds of sports and business cross
Tennis is no stranger to introducing new formats and new competitions. Some of them have become big successes and have attracted new fans in new markets, while others have disappeared with financial problems. The...
In a world where it is difficult to attract and keep people’s attention, how do sports (events) compete with an event like the FIFA World Cup? The football tournament, held once every four years,...
Mind games like chess and GO have a long and rich history. Generally not as popular as many ‘classical’ sports or even esports these days, it certainly attracts many people from all walks of...
Fantasy sports has become a billion dollar industry. From American football to fantasy tennis, the fantasy sports industry keeps growing. It has become an exciting alternative to betting. But how did fantasy sports come...
Fantasy sports are getting more and more popular. New sports are added, daily fantasy sports is growing and sports organisations like football leagues run their own fantasy games. So how is fantasy tennis doing...
Since 2013 the Women’s Tennis Association (WTA) has partnered with German software firm SAP to bring women’s tennis to a higher level on and off the court. The partnership has led to the introduction...
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