Tennis Sponsorships Women (Singles)

Last update: January 2024

Below an overview of sponsorships in women’s tennis (singles), including what clothing and shoes the players wear and the rackets they play with.

If you want us to add a player or know that a player has switched brands – please let us know!

You can also take a look at other tennis sponsorships.

Note: * player wears or plays with this brand, but is likely not officially sponsored.

Sponsorships Women Singles

First nameLast nameCountryClothingShoesRacketSleeve/Shirt/Cap
EkaterinaAlexandrovaRUSFilaFilaWilson 
BiancaAndreescuCANNikeNikeHead 
MirraAndreevaRUSNikeNikeWilson
AmandaAnisimovaUSANikeNikeWilson 
ElinaAvanesyanRUSAdidasAdidasBabolat
VictoriaAzarenkaBLRNikeNikeWilson 
TimeaBabosHUNFilaFilaYonex 
PaulaBadosaESPNikeNikeWilson 
ZhuoxuanBaiCHNYonexYonexYonex
KaterynaBaindl (Kozlova)UKRFilaFilaWilson 
IrinaBaraROUBidi BaduMizunoYonex 
MonaBarthelGERBidi Badu → –Asics*Prince 
Irina-CameliaBeguROUFilaFilaBabolat 
EminaBektasUSABabolat
BelindaBencicSUINike → AsicsNike → AsicsYonex 
AnnaBlinkovaRUSLottoLottoWilson 
AnaBogdanROUNike → P.E NationNikeYonex 
YsalineBonaventureBELJakoMizunoBabolatHope and spirit | Volvo
EugenieBouchardCANNew BalanceNew BalanceYonexFlair Airlines
KatieBoulterGBRNikeNikeWilson 
MarieBouzkovaCZEJomaJomaYonexOwn logo
JenniferBradyUSAAsics → Vuori*Asics → Adidas*Babolat 
MadisonBrengleUSAWilson 
LuciaBronzettiITALottoLottoBabolat
CristinaBucsaESPWilson
ClaraBurelFRAAdidasAdidasBabolat 
JodieBurrageGBRAdidas → Original PenguinAdidas*Wilson
SoranaCirsteaROUNew BalanceNew BalanceYonex 
ElisabettaCocciarettoITAAustralian → EA7WilsonWilson
DanielleCollinsUSA– → Alo Yoga* – → Adidas*Babolat → Tecnifibre
AlizéCornetFRALottoLottoBabolat 
JaquelineCristianROUNike → LacosteNikeWilson 
HarrietDartGBRAsicsAsicsYonexVitamin Well
LaurenDavisUSAK-SwissK-SwissHead 
KaylaDayUSALululemon* → VuoriNike*Babolat
VitaliaDiatchenkoRUSHydrogenYonexYonex 
OcéaneDodinFRANike*Wilson 
CarolineDolehideUSAAsicsAsicsWilson
SaraErraniITANike*Nike*BabolatJuiceplus+
LeylahFernandezCANLululemonAsics → OnBabolatSAP | Morgan Stanley
FionaFerroFRALacosteNikeYonexWell Job
MagdalenaFrechPOLBidi BaduMizunoWilsonBytom City
Anna-LenaFriedsamGERLottoLottoPrince*
LindaFruhvirtovaCZENikeNikeWilson
CarolineGarciaFRAYonexNew Balance*YonexEtam | OneStream
Coco (Cori)GauffUSANew BalanceNew BalanceHeadBarilla
CamilaGiorgiITAOwn brandYonexYonexGiomila
ViktorijaGolubicSUIAsicsAsicsYonex → TecnifibreFromm
JuliaGrabherAUTBidi BaduAsicsBabolat
VarvaraGrachevaRUSLe Coq Sportif → LottoNike → LottoYonex
BeatrizHaddad MaiaBRAJoma → AsicsJoma → AsicsWilsonItaú | Bauducco
SimonaHalepROUNikeNikeWilson 
PolonaHercogSLONike → –Nike*Wilson 
NaoHibinoJPNLe Coq SportifYonexYonexBrass
OnsJabeurTUNLotto → KayaneeLotto → AsicsWilson
KajaJuvanSLOAdidasAdidasYonex 
AnhelinaKalininaUKRYonex 
AnnaKalinskayaRUSAdidas → Alo Yoga*AdidasYonex → Wilson 
KaiaKanepiESTiCOURTAsics*Wilson 
DariaKasatkinaRUSAdidasAdidasTecnifibre → Artengo 
SofiaKeninUSAFila → Free People MovementFilaBabolat
AngeliqueKerberGERAdidasAdidasYonexSchramm | Porsche
MadisonKeysUSANikeNikeWilson 
AnaKonjuhCRONikeNikeBabolat 
TamaraKorpatschGERYonex
MartaKostyukUKRWilson → –Nike → WilsonWilson 
DankaKovinicMNELotto*Lotto*Head 
BarboraKrejcikovaCZEHead → FilaHead → FilaHead 
AshlynKruegerUSAAdidasAdidasWilson
AleksandraKrunicSRBMizunoMizunoBabolat* 
VeronikaKudermetovaRUSEA7EA7Wilson
ViktoriaKuzmovaSVKLotto → Nike*LottoYonex 
PetraKvitovaCZENikeNikeWilson 
AnnLiUSAFilaFilaDunlop Srixon 
MagdaLinettePOLJomaJomaBabolat → Yonex
ClaireLiuUSAAsicsAsicsHead 
TatjanaMariaGERNike*Nike*Yonex
RebeccaMarinoCANK-SwissK-SwissHead
PetraMarticCROLululemon → J.LindebergAsicsWilson 
TerezaMartincovaCZEMizunoMizunoWilsonFebescrap | Samohyl MB
RebekaMasarovaESPJomaJomaWilson
CatyMcNallyUSAAdidasAdidasWilson 
EliseMertensBELLottoLottoBabolat → TecnifibreIsdin
GreetMinnenBELLottoLottoWilsonHubo
KristinaMladenovicFRAAdidasAdidasWilson 
KarolinaMuchovaCZEAdidasAdidasHead 
GarbiñeMuguruzaESPAdidasAdidasBabolat 
AsiaMuhammadUSALemonsnlaundry (own brand)Yonex 
EmmaNavarroUSAFilaFilaYonexCreditOne Bank
JuleNiemeierGERAdidasAdidasHead
LindaNoskovaCZEYonexYonexYonexRedo | OK System
NaomiOsakaJPNNikeNikeYonexWorkday
CamilaOsorioCOLLotto → AdidasLotto → AdidasBabolatColsanitas
JelenaOstapenkoLATDK OneAdidas* → WilsonWilsonOwn logo
JasminePaoliniITAAsicsAsicsYonex Hotelplanner.com
AlyciaParksUSAAsics → WilsonAsics → WilsonYonex → Wilson
NuriaParrizas DiasESPBidi BaduMizunoHead 
DianeParryFRAAsicsAsicsWilsonRenault
AnastasiaPavlyuchenkovaRUSLacosteLacosteWilson 
JessicaPegulaUSAAdidasAdidasYonex 
BernardaPeraUSALacosteMizuno → LacosteBabolat → Yonex 
RebeccaPetersonSWEAdidas → RS SportsAdidas → AsicsBabolat 
KarolinaPliskovaCZEFila → AdidasFila → AdidasBabolat
NadiaPodoroskaARGFilaFilaHead
AnastasiaPotapovaRUSNikeNikeWilson 
YuliaPutintsevaKAZK-SwissK-SwissBabolat 
EmmaRaducanuGBRNikeNikeWilson 
KamillaRakhimovaRUSLottoLottoYonex
AlisonRiske-AmritrajUSAK-Swiss → –K-Swiss → –WilsonClockwork
ShelbyRogersUSAFilaFilaWilson
ArantxaRusNEDHydrogen → About SportsNikeWilson 
Elena-GabrielaRuseROUAdidasAdidasYonex 
ElenaRybakinaKAZAdidas → YonexAdidas → YonexYonexBank RBK | RedBull
ArynaSabalenkaBLRNikeNikeWilson 
MariaSakkariGREAdidasAdidasWilson 
LiudmilaSamsonovaRUSK-Swiss → –K-Swiss → Asics*Wilson → Head 
AliaksandraSasnovichBLR– → K-Swiss– → K-SwissHead 
DariaSaville (Gavrilova)AUSLululemonNike → K-SwissYonex
Anna KarolinaSchmiedlovaSVKNike*Nike*Wilson 
AnastasijaSevastovaLVAYonexYonexYonex 
AstraSharmaAUSLululemon*WilsonWilson 
MayarSherifEGYAdidas → K-SwissAdidas → K-SwissWilsonORA
DianaShnaiderRUSAdidasAdidasYonex
LauraSiegemundGERFilaFilaYonex 
KaterinaSiniakovaCZELottoLottoWilsonTK Plus
SaraSorribes TormoESPJomaJomaWilsonNara | Mobility
PeytonStearnsUSANike* → WilsonNike* → –Wilson
SloaneStephensUSANike → Free People MovementNew Balance*HeadCornerstone | Motorola
NinaStojanovicSRBLotto*Lotto*Wilson 
ElinaSvitolinaUKRPaka → AdidasNike → AdidasWilson
IgaSwiatekPOLAsics → OnAsics → OnTechnifibreInfosys
ClaraTausonDENYonex → AdidasYonex → AdidasYonex 
JilTeichmannSUILacoste → HeadNike → HeadHeadFromm | Cornercard
AjlaTomljanovicAUSOriginal PenguinWilsonWilsonCocobella
ViktoriyaTomovaBULNike* → Asics*Nike*Babolat
TaylorTownsendUSAYonex
MartinaTrevisanITADiadoraDiadoraHeadColavita | Acrobatica
LesiaTsurenkoUKRLottoLottoWilson → Head
PannaUdvardyHUNLottoLottoYonex → Artengo 
AlisonVan UytvanckBELFilaFilaHeadHubo
DonnaVekicCRONike → Donna SportAsics → OnYonex 
SachiaVickeryUSAFila → DiademFilaTecnifibre → Diadem 
MarketaVondrousovaCZENike → J. LindebergNikeYonexRed Bull
XinyuWangCHNNike* → AdidasNike → AdidasBabolatGanten
XiyuWangCHNNikeNikeYonexPing An
YafanWangCHNNike → –Nike → Mizuno*Yonex Ping An
HeatherWatsonGBRNew BalanceNew BalanceBabolat 
YaninaWickmayerBELLottoLottoBabolat
VenusWilliamsUSAEleVen (own brand)K-Swiss → LacosteWilson 
CarolineWozniackiDENAdidasAdidasBabolat
DayanaYastremskaUKRYonexYonexYonexCOFO.live
YueYuanCHNAdidas → –Adidas*Wilson
MarynaZanevskaBELMizunoMizunoTecnifibre 
ShuaiZhangCHNAsicsAsicsWilson 
QinwenZhengCHNNikeNikeWilsonAlipay
LinZhuCHNYonexYonexYonex 
TamaraZidansekSLOJomaJomaYonex 

213 Responses

  1. Denise says:

    Pavlyuchenkova wears lacoste visor and shoes but the skirt seems to be lululemon, the jersey has another brand.

  2. Erica W says:

    Anna Kalinskaya has been wearing AOL apparel in Dubai

    • Clémentine says:

      Her coach is also wearing alo yoga, so might well be an official sponsorship.
      Anna’s still wearing the adidas visor though (and shoes, but I doubt Alo has tennis shoes)

  3. Denise says:

    Peyton Stearns is with Wilson now.

  4. Denise says:

    Parks is with Wilson now.

  5. Denise says:

    Ka. Pliskova is now with Adidas.

  6. Alessandro says:

    Stearns and Parks are now with Wilson for the clothing!

  7. Alessandro says:

    Nothing official but:
    – Karolina Pliskova is wearing Adidas;
    – Elisabetta Cocciaretto is wearing EA7.

  8. Tara says:

    Babis is with Yonex and Garcia is officially sponsored by them (and has been for a while) but just started wearing their shoes.

  9. Erica W says:

    I believe that Bernarda Pera is now playing with Yonex rackets as of the 2024 season.

  10. Kristoff N. says:

    Hi, Osaka has stopped wearing the FTX logo now (for obvious reasons!)

  11. Timo says:

    Haddad Maia is now with Asics.
    Burrage switched to Original Penguin.

  12. Jodi says:

    I believe that Layleh Fernandez is now wearing lululemon shoes instead of On.

  13. Ch. says:

    Ostapenko switched to Wilson (shoes)

  14. Jim says:

    Sasnovich looks to be wearing K-Swiss at Cleveland

  15. Denise says:

    Seems like Jen Brady isn‘t with Asics anymore. Her hat is from Asics but the skirt looks like lululemon, shoes are NewBalance.

    Anhelina Kalinina is maybe with Nike now?

  16. Anna says:

    Hi
    Erika Andreeva should be listed probably. She wears Fila

  17. Erica W says:

    Camila Osorio was wearing Adidas for shoes and clothing at the Palermo tournament.

  18. anna says:

    Isn’t Anhelina Kalinina with asec still ? Pretty sure she is. Possibly during Wimbledon she wasn’t.

  19. anna says:

    Hello
    I was watching Osorio tonight and she was wearing all addidas clothing and trainers

  20. Erica W says:

    I believe that Danielle Collins is using a Tecnifibre racket now

  21. anna says:

    You don’t have Peyton Stearns in your list. She’s wearing Nike at wimbledon with wilson racket

  22. Timo says:

    Xinyu Wang is with Adidas since the beginning of 2023.
    Elina Svitolina also wears a complete Adidas outfit at Wimbledon. No official confirmation on a sponsorship though.

  23. Erica W says:

    Svitolina posted a TikTok I saw on Twitter and she was wearing all Adidads for Wimbledon 2023.

  24. Denise says:

    Seems like Svitolina is with Adidas now.

  25. Lordi says:

    Golubic’s racket sponsor is Technifibre now

  26. Pedro P. says:

    Samsonova is not more waring k-swiss clothings

  27. Lordi says:

    Rybakina now with Yonex for clothes and shoes and having Red Bull as sponsor

  28. Anna says:

    Samsonova was wearing Asec clothing today 29/5/23

  29. Denise says:

    Polona Hercog isn‘t with Nike anymore – seems that she has no sponsor atm.

  30. deco says:

    Elina Svitolina Left Nike
    Now she is in pakaa

  31. Tom says:

    Is sherif with K-Swiss now? Hat and dress r with them

  32. anna says:

    I saw on fb today that Bencic has changed from nike to asic.

  33. Pedro P. says:

    Bencic has signed with ASICS! Both Clothing and Shoes.

  34. anna says:

    Jil Teichman changing to Head apparel from LACOSTE

  35. anna says:

    caroline dolahide is not on your list. she wears everything Asics and wilson racket

  36. Anna says:

    Asia Muhammod wears her own brand Lemons laundry.

  37. Anna says:

    Jabeur has a logo for Tunisie Telecom on her head band

  38. Anna says:

    Diana Shnaider seems to be wearing everything Addidas!

  39. Anna says:

    Shelby Rogers has a Lyvecap logo on her top

  40. Anna says:

    Danielle Collins wears Alo Yoga clothes and has their logo on her visor. She normally wears Adidas shoes.

  41. Anna says:

    Linda Noskova needs to be added to your listings.

  42. Anna Maguire says:

    ElisabettaCocciaretto isn’t in your listings

  43. Anna says:

    Anhilina Kalinina is wearing ON shorts in her match against Kenin today in Miami

  44. Looks like Iga Swiatek has signed a deal with ON apparel and footwear. She will wear ON clothing in Miami Open.

  45. PCMTennis says:

    I believe Swiatek has been picked up by On for clothing and shoes

  46. Joe says:

    Hi, I wonder what’s the valid period of this database?

  47. Patrik says:

    Marketa Vondrousova she was wearing asics shoes that would have a new sponsor?

  48. Tara says:

    Samsonova now uses the Head Speed Racquet

  49. Denise says:

    Kuzmova wears Nike.

  50. Mark says:

    Vondrousova looks like not being with Nike anymore…

  51. Tom says:

    Kostuyk looks like she is with Wilson.

  52. Timo says:

    Jule Niemeier playing in full Adidas gear at the United Cup. She also follows their accounts on Instagram.

  53. Shane says:

    Oh i just saw that Samsonova is still wearing K swiss but she is wearing Asics for her shoes

  54. Shane says:

    Oh i just saw that Samsonova is still wearing K swiss but she is wearing Asics for her shoes hmm i thought K swiss has shoes

  55. Daniel K. says:

    The ISO abbreviation for Japan is JPN, not JAP

  56. Diego says:

    Sasnovich is now with Lacoste

    • Denise says:

      I think she still has no sponsor.
      She had very often outfits from adidas the last year(s). I think she tried to get a new sponsorship by wearing the newest collection of a brand. Maybe she now tries with Lacoste ^^

  57. Tara says:

    I don’t think Garcia is still with Asics as I’ve seen her wearing Le Coq Sportif shoes, Yonex clothing and sometimes old Asics clothing.

  58. Denise says:

    Is Coco Vandeweghe still with Asics? It looks like she wears different old collections. The pink and light blue outfit could be from 2020.

  59. Denise says:

    Alison Riske is no longer with k-swiss.

  60. Bee says:

    Kaia Kanepi is sponsored by iCourt now, pretty cool brand honestly

  61. H says:

    Ostapenko I believe is sponsored by a Latvian brand DKOne now :)

  62. John Cartwright says:

    Kar. Pliskova not wearing Fila in San José.

  63. Lee Wright says:

    Lauren Davis is wearing Head in Palermo.

  64. Tara says:

    Boulder seems to be back with Nike as she has been wearing the latest collections and has them in her bio

  65. Tara says:

    Krejčíková has moved to fila

  66. Lee A Wright says:

    Tomljanovic is wearing Wilson shoes in Rome.

  67. Lee Wright says:

    Can you please add Asia Muhammad to your list and indicate her sponsors?

  68. Denise says:

    Now Ostapenko is wearing Nike ^^ So I think she still has no sponsor.

    Is Sasnovich now with Adidas? She’s wearing Adidias for a long time now and always has the latest collection. I think at the beginning she bought the clothes by herself but now I am not sure if she still does or if it is sponsoring.

  69. Lordi says:

    Martic is ambassador of J.Lindenberg clothes

  70. Tara says:

    From what I saw Collins is wearing by alo yoga with the adidas hat and shoes

  71. Lee Wright says:

    Why is Kaia Kanepi not listed?

  72. Jerome says:

    Ostapenko sponsored by DM One. A Latvian clothing brand

  73. Denise says:

    Danielle Collins is no longer with NB. Seems like she has no sponsor for clothing atm. Wears today an adidas cap, shirt and skirt without a brand.

  74. Tara says:

    Kenin just announced a partnership with Free People Movement for clothing.

  75. Tara says:

    Kenin just announced a partnership with Free People Movement for clothing.

  76. Tara says:

    I don’t think Mayar Sherif is sponsored by Nike as I recently saw her wearing Adidas shoes and she also hasn’t been wearing the latest Nike outfits.

  77. Mary says:

    Mertens is now using Babolat racket but doesn’t use their racket bag (isn’t sponsored yet?). She also has sponsors of Isdin and Van Lanschot banking.

  78. Lee Wright says:

    Lauren Davis appears to be in K-Swiss.

  79. Bisa Daniel says:

    Sharma and Tiechman seem to be wearing asics shoes now. Lauren Davis seems to now be wearing K Swiss, clothing and shoes

  80. CJ says:

    Ostapenko appears to have a different clothing sponsor, whilst still wearing adidas shoes.

  81. Tara says:

    I think Kasatkina now uses artengo rackets and Anisimova is now using a blacked out tacket.

  82. Charles Burgess says:

    Anna karolina schmiedlova was wearing Adidas shoes at here recent match vs Paolini at the Melbourne summer set 2. She was also wearing a US Open line dress , nor new. I question if she has Nike at all anymore.

  83. Denise says:

    Sofia Kenin is no longer with Fila.

    She has signed with Bulgarian retailer Pironetic.

  84. Timo says:

    Liudmila Samsonova is with K-Swiss as seen on her most recent Instagram post

  85. Denise says:

    Alison Riske now wears k-swiss. She posted on instagram an outfit from k-swiss and they mentioned “Welcome to the family”

  86. Denise says:

    Ajla tomljanovic wears “Original Penguin” and she Player for AUS since 2018.
    Leylah Fernandez has no Asics company logo on her clothes so maybe she is without a sponsor ATM…?

    • Score and Change says:

      Great info. Thank you also for pointing out we did not have AUS. Fernandez seems to play in Lululemon clothing.

  87. Tara Virago says:

    Could you please add the 2021 US Open Champion Emma Raducanu (sponsored by Nike for clothing and footwear, Wilson for the racquets).

  88. Non says:

    Kasatkina – Adidas shoes and apparel

  89. Alex says:

    I can also confirm that Kasatkina is sponsored by Adidas; she was wearing the current Adidas kit in her first round match at the US Open, and is wearing Adidas clothing on her current Instagram posts. Also: Sasnovich has been wearing Adidas clothing since the start of the 2021 season, although she is wearing Lotto footwear.

    • Score and Change says:

      Thank you for the information. I have seen Sasnovich wear different brands this season, so it is unclear to me for now.

  90. Tara says:

    I saw Kasatkina wearing Adidas at the US Open

  91. Al says:

    Alison Riske is with ionik. San Jose kits

  92. A says:

    Alison Riske is now with ionik. Kits in San Jose this week

  93. Greg says:

    Sasnovich is plain Poland open right now. Wearing Adidas outfit and Mizuno shoes

  94. Bev says:

    Taylor T is with new balance now

    • Score and Change says:

      Thank you for your comment. We could not yet verify this. Could you tell us your source? Thank you.

  95. Lee Wright says:

    Why isn’t Madison Brengle on the list? She is an active WTA player.

    • Score and Change says:

      Thank you for pointing her out. She has been added to the list. At the moment she does not seem to have a clothing sponsor though.

  96. Lee Wright says:

    Shelby Rogers is sporting Fila!

  97. dizzypot says:

    Is Kasatkina still sponsored by Tecnifibre?
    She is playing w/o logo on racket now.
    But Iga Swiatek is a new face of Tecnifibre.

  98. Al says:

    Lauren Davis is now with Neptune

  99. Riley says:

    Kasatkina may have been dropped by Nike? She is wearing an old collection at the Australian Open.

  100. Lordi says:

    Bouchard is New Balance athlete now

  101. Uche says:

    Heather Watson appears to be playing with a Babolat Pure Strike at the WTA Abu Dhabi Open in her 07 January match against Burrage

  102. hico says:

    Monica Puig → New Balance

    • Score and Change says:

      Thank you for the info. We updated it. She also played with Head rackets instead of Yonex at Roland Garros.

  103. Tara says:

    Petra Martin wears Lululemon clothing now

  104. Ruth says:

    Elena Rybakinase is nowell Adidas.

  105. Steve says:

    Any news on Laura Siegemund?
    Everything shows her using Völkl V feel 6 racquet, but a recent pic on WTA website shows her holding a black possibly Yonex?

  106. Tanya T. says:

    It looks like Petra Martic has switched to Head clothing for Wimbledon 2019, please check it out for us. 10x

    • Score and Change says:

      Hi. Great spot. She is wearing Head, but with a Wilson racket it is unlikely she is sponsored by them. We’ll keep an eye out. Thank you!

  107. Dave says:

    Hi,
    You mentioned some that have their own brand. You also then mention the brand. The exception is Giorgi. Why?

    • Score and Change says:

      Hi,
      Giorgi and her mother make her outfits, but it does not seem to have a brand name (the name on the front is of a sponsor) nor is it produced for others.
      I hope that answers your question.

  108. Vadim says:

    Good day. Thank you, very interesting article. Tell me please, is this information based on the exact data of the signed sponsorship agreements? Or is it based on observations?

    • Score and Change says:

      Hello. Thank you. It is based on information shared by players/brands on social media or their websites, news items and on-court observations.

  109. Marco Lauria says:

    Please note that Danielle Collins has signed a contract with New Balance

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