Tagged: Philanthropy

The Brand Roger Federer: Businesses (Part 2)

Roger Federer has a balanced team around him that handles the business ‘Roger Federer’. His brand-recognition is high. Helped of course by the Swiss’ on-court performances and charisma. In the first part of The...

Rafael Nadal's Businesses - Sports Centre

The Brand Rafael Nadal: Businesses (Part 2)

Besides being a great tennis player, Rafael Nadal is an entrepreneur and business owner. His businesses are part of his brand. Part of how everyone – fans, other businesses and (potential) customers – sees...

The athlete philanthropist

Philanthropy is defined as the desire to promote the welfare of others. Who better to be a philanthropist than a star athlete? Athletes are loved, admired and in a position to raise awareness and...

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