Where the worlds of sports and business cross
Note: This article has been updated for the 2019 season. A new tennis season means new outfits on court. But what does the sponsorship landscape at the top of professional tennis look like? In...
El Clásico – the match between Real Madrid and FC Barcelona is one of the highest anticipated matches in world football and broadcasted live all across the world. How do the two Spanish giants compare...
Like for previous seasons – e.g. 2017-2018 – and for the 2018-2019 Premier League, we have taken a look at the kit and shirt sponsors of the 32 teams participating in the UEFA Champions...
Note: This article is subject to changes when new deals are announced. Who wears what in the English Premier League? Which apparel brands are dominating on the Premier League pitches? Are most shirt and...
Roger Federer is one of the greatest tennis players of all time. He has great charisma on and off the court. Qualities that make major brands line up to sponsor him. So far Federer...
Some of the highest paid athletes when it comes to endorsements are tennis players. But to earn the money, they often have to participate in ads. So let’s take a look at five of...
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