Fan engagement

Formula E virtual reality applications

10 virtual reality applications in sports in 2016

2016 has been a breakthrough year for virtual reality (VR). A lot of sports organisations have found a way to apply the technology to improve their on-field performances or the fan experience. Below a look...

New tennis events challenge the status quo

Tennis is a sport loyal to tradition where rules have hardly changed over time. Yet recently new events and formats have been introduced to develop the sport, to expand into new markets and to...

Live video stream of football match of Facebook Live. Source: https://www.facebook.com/AlexMorganSoccer/videos/1077090385663756/

Live video streaming changes the sports market

The international market for live-sports content changes rapidly. Social platforms, like Twitter and Facebook, are now bidding for sports broadcasting rights. Due to the development and rise of ‘live video tools’, these platforms – like television...

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