Fan engagement

Fan activities at Roland Garros 2017

Roland Garros 2017 takes place from May 22 till June 11. The tournament constantly improves all kinds of features. It has finally gotten the go-ahead on expanding the site and redevelopments of the stadium,...

How esports fuels traditional sports

With the growth of the esports industry in recent years, traditional sports have encountered a new competitor with which it has to vie for people’s attention. In 2015 esports generated about $400 million in...

The fan as stakeholder

It is a returning phenomenon, fans protesting against club boards’ decisions. The protests by Hull City supporters against owner Assem Allam’s attempt to rename the club as Hull Tigers, got a lot of attention...

Super Bowl 51 in Houston

Super Bowl: much more than a sports match

The 51st Super Bowl – the final of the National Football League (NFL) – takes place between the Atlanta Falcons and New England Patriots at the NRG Stadium in Houston, Texas on February 5th. An...

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