How esports fuels traditional sports
With the growth of the esports industry in recent years, traditional sports have encountered a new competitor with which it has to vie for people’s attention. In 2015 esports generated about $400 million in...
Digital
The 2017 Australian Open: 5 business matters
The 2017 Australian Open – the first Grand Slam of the year – takes place at Melbourne Park from 16 to 29 January. Known as the Happy Slam, the tournament also wants to be...
10 virtual reality applications in sports in 2016
2016 has been a breakthrough year for virtual reality (VR). A lot of sports organisations have found a way to apply the technology to improve their on-field performances or the fan experience. Below a look...
Sports industry early adopter of newest technological innovations
The sports industry is often one of the early adopters of the newest technological innovations. By quickly adopting technological developments, sports organisations hope to improve the on-field and off-field performance and to outperform competitors....
Sports community challenged to revolutionise the fan experience
On behalf of a large international company, innovation company HYVE is holding the Future Fan Experience contest to uncover innovative and creative ideas to enhance the fan experience of sports fans. With the contest in full...
Infographic: Andy Murray vs Novak Djokovic Final ATP World Tour Finals
Andy Murray and Novak Djokovic square off in the final of the 2016 Barclays ATP World Tour Finals in London with the year-end No.1 ranking up for grabs. The infographic below compares the two...
