Where the worlds of sports and business cross
Roger Federer has a balanced team around him that handles the business ‘Roger Federer’. His brand-recognition is high. Helped of course by the Swiss’ on-court performances and charisma. In the first part of The...
Fantasy sports is on the rise, but fantasy tennis has yet to truly catch on. There are just a few fantasy tennis contest providers out there. German startup Tennis Prophet is one of them....
Roger Federer is one of the greatest tennis players of all time. He has great charisma on and off the court. Qualities that make major brands line up to sponsor him. So far Federer...
A new tennis season means new outfits on court. But what does the sponsorship landscape at the top of professional tennis look like? In this article we look at some (recent) major deals and...
Fantasy sports has become a billion dollar industry. From American football to fantasy tennis, the fantasy sports industry keeps growing. It has become an exciting alternative to betting. But how did fantasy sports come...
Fantasy sports are getting more and more popular. New sports are added, daily fantasy sports is growing and sports organisations like football leagues run their own fantasy games. So how is fantasy tennis doing...
Some of the highest paid athletes when it comes to endorsements are tennis players. But to earn the money, they often have to participate in ads. So let’s take a look at five of...
